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CAA News - July

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Jan 18 2024

Why Self-Generated Lead Creation is Essential

One of the first lessons a new salesperson learns is that their sales pipeline must always be full. Anything less and there will be times of feast or famine; a roller coaster ride that stresses the salesperson as well as company management. To reliably reach and exceed sales goals and keep commission payments consistent, the sales pipeline must remain full month in and month out.
Dave Michel receives CAA Award

Jan 18 2024

Stepping into the Promising Horizon of 2024

As we step into the promising horizon of 2024, I am filled with optimism and gratitude. Reflecting back on our recent CAA Winter Conference at the Fairmont in San Francisco, I am reminded of the incredible energy, insightful information, and productive breakout sessions that marked the event. It was a gathering that not only educated but also inspired us all.

Jan 18 2024

How Much Liability Insurance Should I Carry on My Alarm Company?

The best way to answer this question is to consider a variety of perspectives and how those might inform your answer. Here are the five main ones, in order of consideration.
Women In the Security Resolution

Nov 22 2023

WISE Panelists to Illuminate California Alarm Association Winter Convention

The California Alarm Association (CAA) is excited to announce a landmark symposium at its Winter Convention, scheduled for Friday, December 8th, from 1:00 - 3:00 pm PST at the prestigious Fairmont San Francisco Hotel.
San Francisco

Oct 31 2023

President’s Message – November

Dear Members of the California Alarm Association, I hope this message finds you all well and thriving in your respective endeavors. It is with great pleasure and excitement that I introduce to you our new Executive Director, Paige Pohlers Meek. Paige brings a wealth of experience and passion to our organization, and we are confident…

Oct 18 2023

SIAC Congratulates Those Honored by Florida Police Chiefs Association

SIAC Congratulates Those Honored by Florida Police Chiefs Association.
Napco’s Prima Security/Video/Automation All-In-One 7” Panel & Accessories In-Stock at All Leading Distributors

Oct 10 2023

Napco’s Prima Security/Video/Automation All-In-One 7” Panel & Accessories In-Stock at All Leading Distributors

Napco Security Technologies, Inc. announces the immediate availability of its highly anticipated, multi-award-winning Prima Security/Video/Automation All-in-One Super Panel and accessories line.
M2M Services and Alula Join Forces to Redefine the Future of Smart Security Solutions

Oct 10 2023

M2M Services and Alula Join Forces to Redefine the Future of Smart Security Solutions

We are pleased to announce the merger of M2M Services, an award-winning provider of universal alarm panel communicators, connectivity, and interactive services, with Alula, a leader in the smart security and Internet of Things (IoT) industries.
ISC East Announces First Keynote Speaker for 2023 Conference

Oct 4 2023

ISC East Announces First Keynote Speaker for 2023 Conference

ISC East announced that Greg Ehrie will kick off the Keynote Series on Wednesday, November 15 in New York City.
Snap One Opens Six New Local Partner Stores

Oct 4 2023

Snap One Opens Six New Local Partner Stores; Plans to Host Over 400 Events in 2023

Snap One announced that it has opened six new Partner Store locations in Secaucus, New Jersey; Lenexa, Kansas; Boise, Idaho; Fort Myers, Florida; and Cincinnati and Cleveland, Ohio; with an additional grand opening to come in Raleigh, North Carolina.

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About the CAA

The California Alarm Association develops and manages programs to benefit members and to promote the growth of professionalism in the electronic security industry throughout the state of California. Membership dues provide the foundation for funding these programs, but we rely on the financial support of individuals and companies to expand existing programs and launch new initiatives. These non-dues revenues are critical for the protection of the industry in which we all make our livelihood, and to preserve our ability to enhance public safety in our communities. Our mission:

  1. Serve our members and associates by being the industry advocate and liaison with public safety agencies, government bureaus, and licensing, standards and regulation bodies.
  2. Serve the people of California by being a reliable and trusted resource for safety and security information and services.

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